Detail - Careers

Duties

Accountable for developing & managing Loyalty Marketing Programs, Campaigns and Partnership Programs
Analyze customer & competitors insights to identify opportunities for the Loyalty Program
Develop & manage all membership program marketing communication
Synergize with cross-team to develop and manage membership customer experience & system journey
Lead team to oversee member communications across all touch points including online & offline / member's event and engagement
Define and monitor key performance indicators (KPIs) to evaluate campaign performance together with analysis and insights
Manage the Partnership Program and collaboration by developing collaboration strategy & system integration and marketing communication
Foster relationship with strategic partners to continuously enhance members privileges and create business competitive advantages

Requirements

Degree holder in Business Administration, Marketing, or relevant disciplines
Minimum 8 - 10 years’ relevant experience in Marketing & Loyalty / Membership program management in consumer, lifestyle, retail or telecom industry
Excellent communication and interpersonal skills; passion in being consumer centric
Experienced in consumer marketing & customer experience management
Loyalty program development, CRM and database marketing (it's a Plus)
Excellent command of written and spoken Chinese (Cantonese) / English
Detail-orientated, work independently and a good team player
Strong project management skills, problem-solving skills and analytical mindset
Candidates with less experience will be considered as Assistant Manager